Integrate your Periscope page with your other campaigns. Place links to your Periscope page on your blog, website and in the signature of your professional emails. You should draw attention to your Periscope page by presenting it as a way to get access to exclusive content and more promotional offers.
Offer something in exchange for signing up on your Periscope page. Having visitors register on your page lets you engage them in ongoing dialogue about your business. Offering them something, such as an entry in a sweepstakes, makes them more likely to register on your page and provide your business with valuable leads.
If you are using Periscope to market your business, make sure that you completely fill in the "about" section. This is a great way to communicate what your business is about. It is also an excellent area to put in contact information, locations, phone numbers and other helpful information about your business.
Add Periscope sharing buttons on your website. Most blog platforms will automatically integrate these elements but you can easily find the code needed to add these buttons by visiting your Periscope settings. These buttons are a great way to encourage your readers to share your content while reminding them about your Periscope campaign.
Use the custom tabs on Periscope see here for greater efficiency. Tabs will give you the opportunity to organize information on your page. For example, if you are holding a contest, you can include a tab for the contest information.
Be communicative. When someone makes an effort to write you a question or even to just say something positive about your company, make sure you respond. It helps to create good will, and it says a lot about you as a business owner. New customers and potential customers will be impressed with how responsive you are.
Think about buying Periscope ads. You can tailor your ad so that only people of specific age or gender criteria see it. If you have a budget, do as much as you want. Additionally, you don't have to make a commitment that's long-term. When the promotion is over, you can put an end to your ad.
Ask other people that you know for advice regarding Periscope if you are new to it. Periscope has been around for many years now, and thanks to this, many people have learned a great deal about how to effectively optimize a page on the site. You will likely be surprised at how much there is to learn.
As was stated earlier in this article, Periscope marketing can get your business some great exposure, so long as you know what you are doing. Use the tips and tricks mentioned above to get your business up and running. A little effort now will pay off down the road.